By: Joey Buscareno Photo coutesy of Yan Krukau on Pexels ound different on paper, but they have many of the same goals. Both are about getting people to buy in and trust what the brand is saying. Whether it’s a product or a story, you’re building trust and trying to make your message stick.  It’s All About People Working in sales forces you to talk to all kinds of people. You figure out fast how to keep a conversation going, when to listen, and how to read what someone actually cares about....